The ‘Troublemaker’ Behind Netflix’s Biggest Gamble
When Netflix’s leaders gathered in Reykjavik, Iceland, for a company retreat in 2019, Brandon Riegg, the executive in charge of nonfiction programming, didn’t hold back. The company, he told the 150 people gathered there, should stream live events. He pointed to Amazon’s sports deals with Major League Baseball and the N.F.L., and some hugely popular…